AI Palette Generator
Create beautiful color schemes for your website or brand instantly.
Spacebar to quickly randomize colors
Mastering Design with Color Theory
A brand's color palette influences 90% of a customer's first impression. Our AI Palette Generator helps you discover harmonious combinations based on mathematical color theory.
Lock & Refine
Found a color you love? Lock it in and generate complementary shades around it.
Smart Contrast
Our AI automatically detects background brightness to ensure text remains perfectly legible.
HEX Export
Copy HEX codes with a single click for direct use in CSS, Photoshop, or Canva.
Understanding Color Harmony
Choosing colors isn't just about personal preference; it's about psychology. Professional designers use specific relationships on the color wheel to evoke emotions. For instance, blue palettes suggest trust and stability (perfect for Tech), while red and yellow spark appetite and urgency (perfect for Food/Retail).
Strategic Usage for Web Developers
- Primary Branding: Use the boldest color for your CTA buttons and key highlights.
- The 60-30-10 Rule: Use your primary color for 60% of the space, secondary for 30%, and an accent for 10%.
- A/B Testing: Generate multiple palettes to see which color schemes drive higher user engagement on your landing pages.